Becoming Your Own Writer

The most recent chapter of our book is all about strategic writing. Now I know what you may be thinking because I thought the same thing. You need a strategy to write on social media? Well, yes we do. Social media is more than just a means for communication. It is a place where you can become the writer you want to be. If you are interested seeing the guide to strategic plan in which I read, it can be found in our book Social Media for Strategic Communication.

The first step of is knowing what type of content in which you want to use. If you are not sure about what you are talking about how will your readers know what you are trying to tell them? However, having good content is not all that goes into being a good writer.


You must possess a good brand voice. Brand voice does not come from your own perspective, but it should be unique, authentic, and memorable. It should connect you to your audience and draw them in.

The last step of this all is having a good vision. The purpose of a vision is to where you see your organization or profile on being. Once you complete your vision you make your mission which how you intend on accomplishing your vision and getting where you want to be.

Social media is all about being your own person. Creating your own vision and your own mission is up to you. Eventually it will determine what type of writer you are and you can make your profile from there.